Business owners can avoid the wrath of what haters call surveillance pricing if they follow my guide for smart pricing.

The annual JD Power U.S. Original Equipment Tire Customer Satisfaction Study measures how new-car owners feel about the tires that came on their new cars as original equipment, and how loyal those ...

With newer car brands like Tesla gaining prominence, along with the broader rise of electric powertrains, and other formerly high-end technology becoming common on even the most basic new cars, it ...

Practitioner perspectives refine the debate over NPS, revealing why behavioral data and operational discipline often matter more than the score itself. Author’s Note: In Part 1 of this two-part series ...

To see our customers recommending us at this level, especially in an industry that historically ranks low in satisfaction, tells us our focus on reliability and customer care is making a difference.” ...