In a country where regional boundaries are still shifting and digitalisation has unified audience aspirations, targeting ...

Raju Weds Rambai, the Telugu romantic drama, begins streaming as an extended cut on ETV Win from December 18, featuring ...

ETV Win has crossed 15 million downloads and boasts 1.3 million paid subscribers, a testament to its rapidly growing ...

Indian streaming giant JioHotstar is scaling its South India operations following dramatic audience growth over the past 10 ...

From regional languages to feminist and Dalit writing, India’s independent publishers resist market logic to keep marginal ...

Cultural rootedness will define India’s next storytelling wave, believe top leadership at JioHotstar’s South Unbound event, ...

Warner Music India’s majority-owned subsidiary Divo has appointed Ashok Parwani as Head of Music, bringing in a veteran with over 40 years of industry experience to oversee its push into regional ...

As per an earlier report by the Economic Times, Isha Ambani earns a monthly salary of Rs 35 lakhs, and has an annual income of roughly Rs 4.2 crore, without additional bonuses and dividends from ...

India’s elections are entering a new era, where AI-powered chatbots, personalised messages, and hyper-targeted campaigns are ...

Digital media and music company Divo, which is majority owned by Warner Music India, has appointed Ashok Parwani as head of ...

While the list is dominated by Bollywood titles, with "Saiyaara" at the top, followed by "Kantara" in second place and "Coolie" in third, "Marco" secured the sixth position. Other notable entries ...

In an era where artificial intelligence is fundamentally reshaping how brands understand audiences, the marketing playbook is undergoing a profound shift. At the heart of this evolution lies a move ...