This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand and performance teams.

For the past two decades, location data has helped fuel the digital economy. It’s the little helper that guided us to the nearest coffee shop, summoned a ride to our doorstep, let us check in at a ...

Google Maps is adding new AI features, including a builder agent and an MCP server — a tool that connects AI assistants to Google Maps’ technical documentation — to help developers and users create ...

Google Ads and Meta Ads make campaign management look easy. Their interfaces simplify daily work – adjusting budgets, reviewing performance, launching new creatives – but that simplicity also hides ...

Perplexity AI launched a comprehensive search application programming interface on Thursday, giving developers direct access to the same massive web index that powers the startup's answer engine and ...

Google is apparently having trouble identifying paywalled content due to a standard way paywalled content is handled by publishers like news sites. It’s asking that publishers with paywalled content ...

Nokia NOK has announced the availability of three of its advanced network APIs—Quality of Service on Demand, Number Verification and Device Location Verification—on Google Cloud Marketplace. Google ...

In a significant development of the work it has done to date within the application programming interface (API) ecosystem it’s building with global communications operators, systems integrators, ...

Google will begin charging app developers and businesses who host Google Maps APIs on their website if they exceed 25,000 visits a day. In its blog post announcing the changes, Google said no site ...

Google Maps is the most popular app with more than a billion active users monthly. It uses various icons and symbols to represent various places. Every symbol and icon used on Google Maps and what ...

Google unveiled its latest health updates at its annual The Check Up event in Manhattan on Tuesday, including expanded support for medical records in its Health Connect service and open models to ...

Google is launching a new collaboration with location intelligence company Esri that will provide new advanced mapping technology. The collaboration, announced on Monday, will give Esri access to ...