Marketing strategy for your fashion-related business can take the form of implementing a single means of promotion, or devising a system to track the effectiveness of a variety of approaches. Initiate ...

I hold workshops, speak at conferences, and consult a number of companies, startups, and executives on both their personal brand’s and business’s creative marketing strategy. But I am not a creative ...

The last advertising revolution was not a creative one. In fact, creatives were pretty far from its epicentre. This one is, or at least could be if even more creative people embrace it. AI puts the ...