Roblox has been a pillar of the games industry for 15 years. For a long time, the platform was given the cold shoulder by the industry at large, considered a playground for children that paled in ...

Roblox doesn’t want to create the metaverse, the universe of virtual worlds that are all interconnected, like in novels such as Snow Crash and Ready Player One. Instead, it wants its users to create ...

(Bloomberg/Cecilia D’Anastasio) — Roblox Corp. executives have been trying to get advertisers to market their wares in the gaming platform’s virtual worlds since the company went public in 2021. It’s ...