LinkedIn reports attendance for its virtual live events are up 231% year-over-year. Building on this success, LinkedIn is launching audio-only live events. The increase in attendance correlates with ...

LinkedIn plans to expand creator-led events, aiming for 4,000 annually, as part of its strategy to tap into the multi-billion dollar creator economy.

What are LinkedIn Events and how can B2B marketers use them? We checked in with some digital marketing experts to find out. There’s no doubt that reaching audiences through social media is valuable ...

This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter. LinkedIn is reportedly looking to partner with ...

Over the past year, more than 10 million people have activated LinkedIn’s Creator Mode. The setting, launched last fall, gives users access to content creation and live streaming tools including ...

LinkedIn has introduced Off-Platform Event Ads, enabling advertisers to promote events that link directly to external sites rather than LinkedIn Event Pages. The format allows organizations to apply ...

LinkedIn is expanding its Event Ads format to allow brands to promote webinars, field events, hybrid experiences, and other event types beyond the Microsoft-owned business-focused social platform. Off ...