Digital health has quickly evolved to a point where we can now capture data on everything from step counts and hours of sleep to blood pressure and blood glucose – all day, every day and everywhere.
Bridging the Data Gap: How Digital Behavioral Insights Can Transform HCP Targeting in Specialty Care
Taking the targeting of oncologists likely to start treatment with CAR-T as an example, validation studies show that targeting top-scored physicians from predictive models yields precision rates of 60 ...
In just a few years, the world has witnessed major challenges, including the disastrous impact of climate change, political polarization, economic downturns, and violent conflict, as well as a global ...
Nine pilot programs will test the interoperability of behavioral health-specific data elements to strengthen care coordination and social referral workflows, streamline federal reporting and more.
Behavioral science is an essential area of research that marketers rely on to effectively serve consumers. The work behind behavioral science helps marketers better understand consumer behavior and ...
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