AI has revolutionized the once-tedious PPC ad creation process. While user-friendliness and innovation remain crucial, the end product must boost sales and ROI. By harnessing AI, you can identify real ...

The evolution of advertising over the past 20 years has been nothing short of remarkable. It was not until 2005 that digital advertising became recognized as a legitimate advertising medium. According ...

The world of advertising is undergoing a transformative evolution, primarily driven by the advent of artificial intelligence (AI). No longer just a tool for optimizing search algorithms or chatbots, ...

Charities can now test the effectiveness of their ad campaigns for free using AI as part of a new initiative launched today (2nd September 2025) by creative data provider DAIVID to mark International ...

Google is rolling out streamlined Video experiments for advertisers to easily test creative variations and measure their impact. Key features: Quick setup: Create experiments in just a few clicks.

DataAlly, an AI-powered marketing analytics platform, has announced the launch of the beta testing phase of its platform, which focuses entirely on Facebook ad creative performance. This cutting-edge ...

Let's be honest. You're probably reading this because your most recent ad campaign underperformed and you're wondering ...

GetHookd has published a comparison guide evaluating ad-focused artificial intelligence platforms. The guide examines how each program meets the basic requirements of integrated ad research and also ...

Shapermint is among the growing list of marketers hoping to cash in on the hype surrounding artificial intelligence (AI), and so far, its bets have shown signs of paying off. The shapewear retailer, ...

When running a Meta Ads campaign, creative should be at the center of your strategy. As targeting options have become more limited in the platform from the super-granular segments available in years ...

Charities can now test the effectiveness of their ad campaigns for free using AI as part of a new initiative launched today by creative data provider DAIVID to mark International Charity Day ...